5 THINGS WE LEARNED WHILST PERFECTING OUR PROTEIN COOKIE RECIPE

• BAKING WITH PROTEIN IS HARD

Baking with protein isn't easy—especially when you're aiming for soft, indulgent textures without compromising taste. Unlike traditional ingredients, whey or plant-based protein powders can dry out bakes, making it difficult to create the gooey, chewy consistency people love. High-protein baking requires precision, balance, and high-quality ingredients. We made a LOT of mistakes whilst perfecting our recipe. Over 100 batches in fact. And it's not as if we are complete beginers. We already run a succesful business over at at Chulo's. Some efforts were close, some were light years out but the more you fail, the closer you are to succeeding! For anyone struggling with how to bake with protein or searching for the best protein baking tips, we’re proof it can be done -without sacrificing taste or texture.

• DON’T GET FRUSTRATED

We get it. Baking can be frustrating. Especially with protein involved! Recipes flop, textures crumble, and the results often fall short of expectations. But mistakes are part of the process, especially when you're experimenting with whey protein, plant-based powders, or low-sugar alternatives. Protein reacts differently than traditional flour, which makes it tricky to get soft, moist results. If your protein cookies turn out dry or your bakes sink, don’t give up. Learning how to bake with protein takes time, trial and error, and the right ingredients. We’ve made all the mistakes imaginable - perfecting recipes that are indulgent, functional, and consistently delicious. Whether you're just starting out or trying to improve your high-protein baking skills, stay patient, keep experimenting, and trust that every failed batch brings you closer to success.

• ALL ABOUT THE RATIOS

When it comes to baking with protein, getting the balance of ingredients right is everything. Too much protein powder and your cookies turn dry and dense; too little and they lack the nutritional punch you're after. Achieving the perfect ratio of ingredients is key to creating soft, delicious bakes. High-protein snacks shouldn’t taste like chalk—they should feel indulgent, satisfying, and worth every bite. Whether you're baking at home or buying the UK’s Best Protein Cookies, remember: the best protein bakes are those where every ingredient works together. Protein baking is a science—and getting it right makes all the difference in flavour, function, and feel.

• QUALITY OVER QUANTITY

Great protein bakes are about more than just macros—they’re about quality. It’s easy to get caught up in counting every gram of protein, carbs, and sugar, but at Chulo’s Flex, we believe taste and texture matter just as much. We focus on using premium ingredients to create bakes that feel indulgent and satisfying. No chalky textures, artificial aftertastes or dryness. Just soft, gooey cookies that fuel your day without compromising on flavour. Yes, our bakes are high in protein and low in sugar—but we never let numbers come before quality. Whether you're hitting your fitness goals or just want a better snack, what matters most is how good it really tastes. Because the best high-protein snacks aren’t just functional—they’re genuinely enjoyable.

• WORTH THE GRIND

Protein baking takes patience—and plenty of failed batches. Dry textures, flat cookies, strange aftertastes… it's all part of the learning curve. But every failed attempt gets you one step closer to that perfect protein bake: soft, gooey, and packed with flavour. We’ve been through it all—tweaking ingredients, testing ratios, and refusing to settle until every bite hit the sweet spot. It’s not just about macros or hitting a protein target; it’s about creating high-protein snacks people actually want to eat. Each misstep taught us something valuable, and the result is a product that’s not only functional but genuinely delicious. So if you're experimenting at home or just appreciate a protein cookie that tastes like the real deal—know that getting it right is worth the grind. Every flop leads to a better bake.